Content Strategy

  • MA
  • Extra occupational
  • English
  • 4 Semester
  • Graz
  • 20 Places
Application period
from 02.10.2023

Designing digital communications is an essential task in every organisation. On the degree programme you will learn to systematically structure content so that it supports the organisation’s goals, focuses on the needs of the users, and can be effectively employed by all those involved.

Key topics

  • Strategic conception of the content of an organisation
  • Analysis of all the facts which are important for content
  • Implementation in the organisation and change management
  • User-experience design for content
  • Content marketing
  • Enterprise content management

Entry requirements

Relevant bachelor degree or equivalent.


Application mode:
Online application and portfolio with work samples.

Application time:
20 March 2024

Admission procedure:
Application, admissions interview, portfolio with publications or work pieces

Start of studies:

Study information days:
OPEN HOUSE Graz: https://www.fh-joanneum.at/en/university/events/open-house/

Tuition fee:
no tuition fees for students from the EU, EEA and Switzerland

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