For two years, LBS has been incorporating AI in its study programs. Students learn how they can use AI to analyze marketing data, optimize supply chains or critically evaluate AI-generated results. A particular highlight of the degree program is the "AI Future Trail" course, in which real-life business scenarios are simulated – from defending against cyberattacks to developing AI-supported systems. Students learn how to find innovative and creative solutions to complex challenges.
Careful handling of AI
LBS attaches particular importance to the responsible use of AI. Students are taught to use artificial intelligence as a tool for greater efficiency and innovation, but always in compliance with strict academic standards: AI-generated content must be correctly cited in papers and AI must be cited as the source.
In addition to AI expertise, the LBS also teaches key skills in SAP, SAS, SQL, Bloomberg, and Python, thus optimally preparing future graduates for a career in the digital economy.