Are you considering a career in international sport, culture and event management? Our part-time, Master's program offers you the perfect combination of theory and practice, enabling you to think and act analytically, innovatively and creatively. Take the next step!
The Master's in Sports, Culture & Event Management is designed for creative and dedicated individuals who want to enter the dynamic world of sport, culture or events. Students will receive a solid theoretical and practical education, as well as strategic management skills. The curriculum incorporates new developments such as digitalization, sustainability and AI, and provides a comprehensive education in leadership and social skills. By working closely with companies and organisations, students are able to network with industry while they are still studying.
What You Will Learn
- Sports management and sports science
- Cultural management and cultural studies
- Event management and event sciences
- Strategic management
- Economic and socio-political contexts of the industries
- Social and leadership skills
- Practical experience
- Scientific methods
Popular Occupational Fields
- Sports management: sports marketing & sports communication agencies, sports federations, organizing committees of major sports events, sporting goods industry & trade
- Cultural management: cultural institutions such as museums, opera houses, theatres, concert halls; festivals, film & music industry and companies in the creative industries
- Event management: event agencies, conference & congress centres, trade fair & congress agencies, corporate marketing departments
