FH Kufstein Tirol

Sports, Culture & Event Management

  • MA
  • Full-time
  • English
  • 4 Semester
  • Kufstein
  • 30 Places
Application period
from 01.10.2024 to 08.06.2025

Are you considering a career in international sport, culture and event management? Our full-time, English-language Master's program offers you the perfect combination of theory and practice, enabling you to think and act analytically, innovatively and creatively. Take the next step!

The Master's in Sports, Culture & Event Management is designed for creative and dedicated individuals who want to enter the dynamic world of sport, culture or events. Students will receive a solid theoretical and practical education, as well as strategic management skills. The curriculum incorporates new developments such as digitalization, sustainability and AI, and provides a comprehensive education in leadership and social skills. The program is taught entirely in English and is tailored for international students.

What You Will Learn

  • Sports management and sports science
  • Cultural management and cultural studies
  • Event management and event sciences
  • Strategic management
  • economic and socio-political contexts of the industries
  • Social and leadership skills
  • Practical experience
  • Scientific methods

Popular Occupational Fields

  • Sports management: sports marketing & sports communication agencies, sports federations, organizing committees of major sports events, sporting goods industry & trade
  • Cultural management: cultural institutions such as museums, opera houses, theatres, concert halls; festivals, film & music industry and companies in the creative industries
  • Event management: event agencies, conference & congress centres, trade fair & congress agencies, corporate marketing departments

Entry requirements

- Completion of a specialized Bachelor’s degree or degree course (technical college or university) or equivalent post-secondary degree
- Practical work experience
- English language skills at level B2

Appointment

Application mode:
Online Application

Application time:
https://www.fh-kufstein.ac.at/en/admissions/admission-deadlines

Appointment for the admissions process:
https://www.fh-kufstein.ac.at/en/admissions/admission-deadlines

Admission procedure:
Admissions Interview, either online via MS Teams or on site at the campus in Kufstein. Weighting: 90% admissions interview, 10% professional experience.

Start of studies:
Winter semester (end of September)

Study information days:
Open House: 30.11.2024; 01.02.2025; 05.04.2025

Tuition fee:
Per semester: tuition € 363.36 plus Austrian Student Union Fee

Internship:
no

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